Hot on the heels of the unveiling of its new logo and branding at WMS 2015 in Toronto, the Canadian Kitchen Cabinet Association has now also launched its new website to better serve members’ needs and to reposition itself as the key resource for the kitchen cabinet manufacturing industry.
The new website features an updated modern design, aimed to better represent the goals of CKCA as well as attract more traffic to the site and ultimately assist in achieving growth for the association.
"This launch is very exciting for CKCA" says Dawn Wilson, executive director.
"We have a much anticipated and needed resource for our members, along with a clear rebranding strategy and supporting materials, setting the stage for the growth we will be focusing on."
The website includes much needed images and artwork, a member only section with additional benefits only available to members and a section dedicated to informing consumers as to the benefits of working with a CKCA member.
Phase 2 of the website will focus on adding in additional benefits exclusively for members as well as continually improving the news and resources available through the site.
Also, an updated CKCA Certification Program - that guarantees a CKCA-approved and backed set of quality and construction standards - will be introduced at the end of 2015 or very early in 2016.
Founded in 1972, the Canadian Kitchen Cabinet Association (CKCA) is a national association that promotes the interests and rights of manufacturers of kitchen cabinets, bathroom vanities and related millwork, as well as their suppliers and dealers, throughout Canada.
To take a look at the new website, go to: www.ckca.ca