Claire Steinbrück and Matthias Pollmann.
imm cologne is returning Jan 17-23.
The international furniture and interiors fair is getting ready to once again offer the world of interior design the platform it needs to establish and expand international business relationships by staging this important event for the industry
And with months to go until the fair opens, organizers have said the event is already 70 per cent booked.
"imm cologne is returning in January 2022, and we want people to be able to experience our joint business and lifestyle platform – imm cologne – again, and from now, it will be accessible 365 days a year,” says Claire Steinbrück, director of imm cologne.
“As we look ahead to January, we are already excited about discovering sensational innovations first-hand, doing business face to face, and finally experiencing all the new launches with all our senses again,” she adds.
The desire for an international industry gathering is reflected in the registrations numbers. With bookings currently standing at around 70 per cent, prestigious brands and manufacturers have already made a clear commitment to imm cologne’s restart.
With a large proportion of foreign companies among the exhibitors and strong participation from Europe, imm cologne remains the marketplace for international exhibitors.
“The current level of registrations gives me reasons to be optimistic about the future, but there is still some way to go,” says Matthias Pollmann, vice president trade fair management.
“For us and the entire industry, I would like to see even more companies give a clear signal in favour of a strong interior design platform in Europe’s most lucrative market by participating. The new coronavirus regulations and hence the removal of the incidence rate as a yardstick, the rising vaccination rates in Germany, Europe and the world, and sophisticated hygiene and safety concepts are all reasons to be hopeful. We feel people’s strong desire for face-to-face meetings and conversations. That is our motivation and our source of momentum for the forthcoming events,” adds Pullman.